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About

My name is Martina Bethune

"One try and you’ll feel the difference — spa-grade, skin-identical ingredients handcrafted by a licensed esthetician.”

As a mother of five, I needed skincare that was safe, clean, and effective for my whole family. When many “natural” products fell short, I began studying essential oils, herbs, and traditional healing ingredients to create something better.

In 2014, I launched LUHS — Luv U Hair & Skin, a brand rooted in nature, tradition, and intentional care. Every product is thoughtfully handcrafted using carefully sourced ingredients designed to nourish and support healthy skin.

LUHS is more than skincare — it’s care you can feel.

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Best sellers

Luv u

Unisex Head to Toe Care

We provide organic products for women & men body, hair, and skincare.  Naturally working with your natural minerals within your distinct beauty.

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Luv u

100% Original & Organic 

We provide complete women & men skincare solutions. We deliver high-quality, organic beauty, and full-body care products. All our products are rich in nutrients and it gives a delicious aroma. 

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Luv u

Radiant Glow Serum

Made for u! All our LUHS products are infused with essential oils and it is formulated, using various permissible herbal ingredients which are 100% safe, undiluted & pure. 

“Fabulous!! This scrub is wonderful! It softens your skin! Love it!”

- Cassandra

what our clients say

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